
Resources.
The Five P’s
Are you ready to drop? You sure? Proper preparation prevents poor performance, and we believe the following elements are critical to your pending campaign.
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Your music.
Mastered MP3 & WAV
Cover art
Lyrics
Credits
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Your story.
Press release
Artist statement
Photos & video content
DJ, playlist and radio pitch
Social strategy
Collabs & partnerships*
Performances*
Playlists*
Merchandise*
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Your plan.
Align all partners (lead artists, management and anyone with papers to sign)
Campaign calendar
Campaign launch date
Pitch deadline dates
Content drop dates
Release date
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Your business.
Distribution and copyright (ISRC & ISWC) details
Splits, PRO & MRO details
Additional licenses & copyrights*
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Your drop.
Smartlink and/or DSP links
Social posts and bios updated
Website updated
Newsletters